Privacy Policy
Urtudu is a daily planner and journal for iPhone. This policy describes what the app keeps on your phone, the few things that leave it, who receives them, and what you can do about it. It is written to be read, not skimmed; where the app’s screens say the same thing in fewer words, this page is the full version.
- What you write stays on your phone, never on our servers. Entries, moods, tasks, goals, notes, links, locations and photos are stored on your device. If you turn on iCloud backup, a copy is saved to your own iCloud Drive, where we can’t see it. Nothing you write is ever sent to us, analyzed, sold, shared, or used to train AI.
- We never ask to track you. Urtudu does not use the advertising identifier (IDFA), never shows Apple’s tracking prompt, and does not track you across other apps or websites.
- Four services receive a small amount of non-content data so the app can unlock Pro, update itself, and tell us whether our ads work: Apple, RevenueCat, Expo and Meta, as described below.
- No account, no ads in the app, no crash reporting of our own.
1. What stays on your phone
Everything you put into Urtudu (daily entries, moods, tasks and subtasks, goals and their steps, notes, links, locations, photos, reminders and settings) is stored in a private database inside the app’s own storage on your device, protected by iOS. The app has no account system and no server of its own. Reminders are local notifications scheduled on your phone; a task reminder shows only the task name and time.
If you use Apple’s device backup (iCloud Backup or a computer backup), the app’s storage is included in that backup like any other app’s data, under your own Apple account and Apple’s terms.
iCloud backup (optional, off by default). When you turn it on, Urtudu keeps a copy of your journal, photos included, in an Urtudu folder in your own iCloud Drive. After you close each day it saves a fresh copy and keeps one from an earlier day as a spare, so there are never more than two. Apple stores them under your Apple account and Apple’s terms; we have no access to them. Whether they are end-to-end encrypted depends on your iCloud settings (Advanced Data Protection). Turning backup off stops new copies; to remove the copies already saved, delete the Urtudu folder in the Files app.
iPhone calendars (optional, off by default). When you turn them on, Urtudu reads your calendar events on your phone to show them in its Day and Week views. It never changes them, never copies them into its own data, exports, backup or widget, and never sends them anywhere.
The widget. Today’s and tomorrow’s task titles and check marks are copied into a space on your phone that only the widget reads. None of it is sent to us. On the Lock Screen it shows only how many tasks you have, never their titles.
2. What leaves your phone, and who receives it
| Purpose | What is sent | Who receives it | What is never included |
|---|---|---|---|
| Purchases (Urtudu Pro) | Your App Store receipt; an anonymous RevenueCat app-user ID generated on your device; Apple’s per-app vendor identifier (IDFV); your IP address; device model, iOS version and app version; your App Store country and language settings; the Meta anonymous ID described below (so a purchase can be counted as a purchase in our ads reporting) | Apple (App Store / StoreKit) and RevenueCat, Inc. (our purchase-management service) | Anything you wrote; your name or email (Apple does not share them with us) |
| App updates | A request for the current version of the app’s code: the app version and runtime version, platform, the ID of the update already installed, your language setting, a random install ID the update library generates on your device, and your IP address | Expo (Expo Application Services), which hosts the app’s updates | Anything you wrote; your name, email or Apple account (the install ID is random and is not connected to them) |
| Measurement (did our ads work?) | Anonymous app events (“installed”, “opened”, “closed” with how long the app was open, and via RevenueCat “purchased”), with an anonymous ID generated by the Meta SDK on your device, device model, screen size and processor count, iOS version, app version, language, time zone and IP address. Apple’s SKAdNetwork separately reports aggregated install attribution to Meta without identifying you | Meta Platforms, Inc. (Facebook / Instagram ads) and Apple (SKAdNetwork) | Anything you wrote; the advertising identifier (IDFA), which is never read because the app never requests tracking permission; anything you do inside the app beyond opening it, closing it and purchasing |
| Crash reporting | None of our own. The Meta SDK (see Measurement) may send Meta a report when a crash involves its own code; it contains no journal content | Meta Platforms, Inc. (only when a crash involves its SDK’s code) | Anything you wrote |
These services process the data above under their own privacy policies: Apple (apple.com/legal/privacy), RevenueCat (revenuecat.com/privacy), Expo (expo.dev/privacy), Meta (meta.com/privacy). Urtudu configures Meta’s SDK with advertiser-ID collection disabled and without the tracking prompt, and never logs custom events; the events above are the SDK’s automatic install, open and close signals plus the purchase event RevenueCat forwards.
3. Things you start yourself
Some flows hand data to another app or service only when you tap:
- Maps links: an address or coordinates you typed on a task open in the maps app you choose (Apple Maps, Google Maps, Waze or OpenStreetMap). That app or site receives what you typed.
- Send feedback: opens a pre-addressed email in your Mail app with the app version, update ID and iOS version in the body. Nothing is sent until you tap Send.
- Export: creates one file with your journal and hands it to the iOS share sheet. It goes only where you send it.
- Photos: you pick or take them; they are copied into the app’s own storage and never sent to us. If you turn on iCloud backup, its copy includes them (section 1).
- iCloud backup: only when you turn it on (see section 1).
4. What Urtudu never does
No ads inside the app. No selling, renting or sharing your content. No AI training on your journal. No analytics on what you write. No advertising identifier and no tracking prompt. No cross-app or cross-site tracking. No “Do Not Track” response is needed because the app does not track.
5. Your choices and control
- Reminders are optional and can be turned off in Settings → Reminders or in iOS Settings.
- Export your whole journal at any time from Settings → Your data.
- Delete everything on the device from Settings → Your data → Delete all local data, or by deleting the app. If you turned on iCloud backup, its copies are in the Urtudu folder of your iCloud Drive; delete them in the Files app. Otherwise there is no copy of your journal anywhere else.
- Purchase records live with Apple (your App Store account) and RevenueCat. To ask that RevenueCat’s anonymous record for your device be deleted, email urtuduapp@gmail.com from the device’s Send feedback button (the update ID it includes is enough for us to find it); we answer within 30 days. Subscriptions are managed in your iPhone’s Settings → Apple Account → Subscriptions.
- Measurement events are anonymous and cannot be looked up by person; deleting the app stops them.
6. Retention
Your content stays on your device, and in your own iCloud Drive if you turned on backup, until you delete it. Purchase records are kept by Apple and RevenueCat for as long as needed to honor your purchase (restore, refunds, subscription status) and for their own legal obligations. Update-server request logs and measurement events are retained by Expo and Meta under their policies; we keep no copy of either.
7. Children
Urtudu is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has used the app and any data reached a service above, contact us and we will help remove it.
8. California residents
The categories of information described in section 2 (purchase identifiers, device information, anonymous app-event data) are shared with the named service providers for the stated purposes only. Urtudu does not sell or share personal information for cross-context behavioral advertising, and does not track users over time across third-party websites or apps, so it does not respond to Do Not Track signals. To exercise any right to know or delete, use section 5 or email us.
9. Security
Your journal is stored under iOS data protection in the app’s private container. Every connection to the services in section 2 uses HTTPS. Your content is never sent to us or to the services in section 2. An iCloud backup is stored by Apple under your Apple account.
10. Changes
If what leaves your phone ever changes, this policy changes first, with a new “last updated” date, and the app’s Privacy screen (Settings → Privacy → “What does leave your phone”) is updated in the same release.
11. Contact
BusyCap LLC · urtuduapp@gmail.com